Posted: October 2, 2012 Filed under: Features | Tags: cms, floods, n0tice, news, noticeboards, wordpress
Thankfully the images haven’t been of incidents with such deadly consequences as those on the BridportNoticeboard a couple of months ago but the recent extreme weather conditions have prompted plenty of noticing over the past week as flooding drifts down the country.
Here’s a selection of images which caught our eye.
These image reports were compiled into this blog post using the ‘embed’ function available to all users at the top of every post on n0tice.com. This function means that any content can be easily shared in platforms such as WordPress or editorial content management systems and the attribution of the content creator remains in tact.
Lifeboat rescues stricken yacht
Latest flooding news for Richmond
Posted: July 10, 2012 Filed under: Features | Tags: bridport, flooding, floods, hyperlocal, n0tice, noticeboard, rain, weather
Stephen Banks photo by Henley Bailey
Bridport in Dorset is one of those places in the UK badly hit by torrential rain, Stephen Banks AKA the DorsetScouser used his noticeboard to let people know what was happening and ended up becoming the focus for the town’s flood coverage. His images have been promoted by ITV, the site has had tens of thousands of views and received picture contributions from across the town. Karen Strunks found out more
The noticeboard has been set up for eight months now, so it was already relatively established and I was confident that n0tice.com
would be the best way to share all sorts of media, in the event of a big news story. Experiments with embedding images, video and tweets all worked really well to create a media-rich news report which could link together different reports from different sources. One day, I accidentally pasted the link to a tweet and, to my surprise and delight, n0tice automatically generated a nicely designed tweet box.
I was actually out of Bridport when the first few news reports started coming in – my colleage at Watershed PR, Sara, said that I should get out of bed and start reporting on Bridport n0tice. I was awake, just away from my computer! Jonathan got the ball rolling with some excellent tweets, which can be seen at the bottom of this report
. He had reported on floods in Bridport when he was working for the BBC, but he tells me that he’d never seen anything like this before – the situation was getting worse by the minute with rising water and spreading areas of flooding.
Bridport Floods by Charlie Ward
The Bridport n0tice board attracted other contributors. How do you think this happened and how did it enhance the reportage of the flood?
Like myself, there seem to be quite a few local people who are interested in reporting news as it happens. I think it is in everyone’s interest to try and help people out in times of need, so people exposed to Bridport n0tice wanted to help out. I’ve already sat down with a few people and chatted with them on how n0tice works and the basic mechanic of putting something on there.
Alongside the massive traffic to the page was a huge influx of new locals visiting the Bridport n0tice Facebook page
. Updates on here directed people to the relevant reports on n0tice (the flooding as it happened, the day after cleanup report and Beaminster Tunnel closing). Most people interacting with the Facebook page were posting their own content, which I then curated and re-posted onto n0tice, but a few, such as Tim Harrap and Josh Kelly, contributed their own updates. It was handy for them to do that, but a little training may be required, as Josh was initially posting new reports for every image, rather than updating the main report. But overall, the reporting was enhanced by others contributing.
How did ITV get involved?
Bridport n0tice contributor Charlie Ward
had his photos published on ITV Meridian’s website
; I’m not sure if these were pushed by the n0tice report, but the first image was certainly the one that I remember most, as it was quite early in the day and shows the picture in Burton Bradstock pretty well.
Your n0ticeboard had over 20,000 page views in 24 hours. What do you think this tells us about the importance of responsive hyperlocal news?
The sheer volume of visits did take me by surprise, but we at Watershed PR
know that there is an enormous hunger for local news information when a big event happens. Whilst the big international news entities such as ITV and BBC were focusing on Devon (which had flooding, but not as bad or as widespread as Dorset) and obviously had a large number of people looking at their stories, Bridport’s hyperlocal n0tice page had a different sort of success, with a very large number of local people looking at tailored local news. The great thing about using n0tice and the connected Facebook page is that I could be agile, finding the very latest photos and videos in seconds, rather than being a large media group which I’ve found can sometimes be quite slow moving. Although it was time consuming, I had complete control over what was put on the n0tice page, and a few simple search terms on Twitter and keeping an eye out on local friends’ Facebook pages was all I needed to get the ball rolling with accurate, quick and impacting reporting.
Watershed isn’t in the business of trying to compete with local media – they’re essential for many of our clients to get news stories out there. But local news reporting is something we’re passionate about. n0tice seems to be a great platform and we really hope that more people nationally (and internationally) pick it up and run with it.
You can see Bridport’s n0ticeboard here and read more about the background to it here. If you see a n0tice board that you think should be featured, get in touch with email@example.com